The 5 “big things” you need to “worry about” when it comes to your business name

You can always change your name. And, these are things you want to think about before you name or re-name your business, services, offerings or products. 1 — Be sure it’s not already claimed or in use 2 — Your business name contains no illegal or derogatory words, phrases, or terms You may think this … Read more

What is most important to you?

Reading is fundamental to understanding, growing, and maintaining a business of one. Why? Because what will grow, more than anything in this process, is you. Here are a few books that I have read, loved or loathed, and at the least recommend you add to your TBR (to be read) pile. Not all of them … Read more

5 Minutes to Reduce Your Bounce Rate

May 27, 2024 Issue #51 🔮 Plan Your Business with Tarot Get the guide → 🍅 Pomodoro® Primer for Magic Makers Read the post → ☕️ Brand Guide Notion Template Grab yours → Have 5 minutes? Pick one of these things and watch your bounce rates drop and your conversion rates go up: Simplify your main navigation – keep it under 5 items Put social media icons & links in your footer, not your main menu Check and correct the color contrast on your website Add up to date terms/privacy pages to your website…

Your Web Presence

A lot of people have asked me, “what do you mean by web presence? Don’t you just mean website?” Nope. I mean web… presence. Your entire existence on the internet. Your whole person, whole self, whole business, on the internet. If it’s written, spoken, visualized, or shared about you… that is your presence. In the case … Read more